Advertising

Mid America Publications Inc. / Corn South
Sales Contacts, Advertising Specifications and General Policies

Sales, Jack Thompson
Office: 573-547-2244, Direct: 573-768-4555
jthompson@mafg.net

Editorial Department
Office 573-547-2244
editor@mafg.net

Production Department
Office 573-547-2244
production@mafg.net

MECHANICAL SPECIFICATIONS
All Mechanical specifications are subject to change and if they do Advertisers will be notified 14 in advance of an Ad Artwork due date.

Process: Saddle-stitched standard
size magazine, printed web offset
 on coated enamel paper stock. 
Color ads are produced CMYK 
(4/Color) unless a matched PMS 
color is specified.

Trimmed page size: 7 7/8″ x 10 3/4″
Width of type page: 7″ (42 picas)
Depth of type page: 10″ (60 picas)
Bleed page size: 8 1/8″ x 11″
Bleed spread size: 16 ” x 11″
Bleed requirements: full pages and spreads only, keep live matter at least 1/4″ (3 picas) inside of bleed dimensions for trimming safety.

Furnished ad materials held for only 12 months, unless otherwise specified.

Materials accepted: Send digital ads via email to Team MAFG at production@mafg.net. Submit ads in a PDF-x1a format created with Adobe Acrobat/Distiller, or Native application file such as Quark, Illustrator, etc. in either Mac or PC formats. Include all high-resolution CMYK images or Grayscale @ 300 dpi resolution. No RGB or JPEG images permitted. Embed all fonts. DO NOT subset or allow substitution of fonts when converting PDF file. No True Type or fonts other than genuine Adobe type fonts. No crop marks, color bars, register marks, etc. inside the bleed area of any file.

Inserts: Contact Team MAFG at production@mafg.net or 573-547-2244 for specifications for furnished advertising inserts. Please contact Team MAFG for shipping instructions for preprinted inserts.

DIGITAL SPECIFICATIONS
Ad dimensions are measured in pixels. Accepted files include jpg., gif., png. All materials are due two weeks prior to scheduled deployment.

Website
Wallpaper: 1600 x 1600
Half Page: 300 x 600
Medium Rectangle: 300 x 250
Leaderboard: 728 x 90
Horizontal Banner: 660 x 80

e-Newsletter
Medium Rectangle: 300 x 250
Leaderboard: 728 x 90
Banner and Logo-Text, 120 x 90 (Text 235 characters)
Horizontal Banner: 468 x 60

CONTRACTS
Insertion orders should be emailed to Team MAFG at production@mafg.net and to Jack Thompson jthompson@mafg.net. Ad materials should be emailed production@mafg.net

Advertising agencies receive 15% commission on gross billing for space, color and position. Advertiser is responsible and liable for payment of advertising placed by their agency.

Advertisers will be short-rated if frequency commitment is not met within a 12-month period from first insertion.

GENERAL POLICIES
Publisher reserves the right to reject any advertisement, which is not within the publication’s standards. Advertising which resembles editorial content will be labeled “advertisement.”

Advertiser and agency assume liability for all content of printed advertisements, and assume responsibility for any claims made against the publisher arising from those advertisements. Advertiser and agency agree to fully defend, indemnify and hold harmless the publisher in the event of legal action arising from such advertisements.